Freedom Driven Success

Jessica Rodriguez | Business Strategist | Podcast Host | Entrepreneur

DDA 102: Is Consistency Killing Your Growth?

EP102_consistency

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We are told time and time again that consistency is key when it comes to the growth of your business. But what if there’s more to it than just showing up and doing the work? In this episode, we’ll take a look at how to decide WHAT to be consistent with in your business so that you can leverage your time in a way that truly does serve you and your goals.

 

Episode highlights + takeaways:

  • The difference between putting in the work that is producing a result and putting in the work just for the sake of consistency.
  • Why evaluating your consistent efforts should be done each 90 day period in order to get a full scope of what’s happening within your business.
  • What four questions I ask myself to find out if what I’m doing should be consistently implemented or if it’s time to let it go.

Podcast Solo FREEBIE_ Feb

Resources mentioned in this episode:

 

 

 

Where to find Jess:

DDA 95: Turning Your Content into Automated Sales with Erin Kelly

EP95_content

Listen on: iTunes l Stitcher

Erin Kelly is the co-founder of MemberVault, the perfect tool to boost engagement, learn more about your audience and make selling easier. She is currently living full time in a 30 ft RV with her husband, 19 month old son and rescue hound pup.

On this episode, we talk about how to not just get the most out of your content creation but actually have it automatically sell for you in your business.

Episode highlights + takeaways:

  • How to organize years worth of content in your business, without having to navigate all the desktop, GoogleDrive or Dropbox folders.
  • The step by step process that we both use to turn our free content into program or 1:1 sales, in a way that’s fully automated.
  • Where most people lose their most promising leads and how to leverage this sweet spot time in your own business.
  • Ways to see where people are taking action the most, when it comes to consuming your content, so you can maximize its effectiveness across your brand.
  • Leveraging the non tech-savvy advantage when directing your ideal clients from your content to your paid offers.
  • Why your audience is really looking for less content instead of more {and how this is a good thing for you.}

EP95_content_quote

Resources mentioned in this episode:

Where to find Erin:

 

DDA 94: 3 Content Creation Hacks to Increase Your Reach

EP94_content

Listen on: iTunes l Stitcher

Just like every business is different, so is the effectiveness of the investments we make. This is why it’s absolutely vital to know which investments in your business are the best fit for YOU and your goals/needs. In this episode, I’ll take you through an exercise that reveal what brings the biggest ROI along with where your weak spots are when it comes to spending money in your business.

Episode highlights + takeaways:

  • How to promote easy sharing from your blog posts.
  • The importance of your headline and why the thoughts that come up for those reading it matters for both your reach and shareability.
  • How I use the free CoSchedule Headline Analyzer tool to create better headlines.
  • The questions you can ask on social media to generate more sharing, without getting hidden by algorhythms (hint: “tag a friend!” “comment if you agree” or “share with a friend” won’t work these days).
  • Leveraging calls to action within your content to build your list, create relationships and/or generate sales.

Increasing your organic reach with time sensitive content around holidays, social movements and seasonal topics.   

ContentGuide
Resources mentioned in this episode:

Where to find Jess:

DDA 93: Behind the Scenes of Our Content Strategy for 2018

EP93_content

Listen on: iTunes l Stitcher

Just like every business is different, so is the effectiveness of the investments we make. This is why it’s absolutely vital to know which investments in your business are the best fit for YOU and your goals/needs. In this episode, I’ll take you through an exercise that reveal what brings the biggest ROI along with where your weak spots are when it comes to spending money in your business.

Episode highlights + takeaways:

  • The most misunderstood message about investing that’s being sold online that’s costing people both time and money. [01:14]
  • The answer to the question “Do I need to spend money to make money?” [3:47]
  • An exercise that you can do to evaluate all of your previous investments to find out where your investment strengths and weaknesses are before moving forward with anything new. [5:40]
  • How to set personal guidelines for investing in your business that are crystal clear for you and your goals. [12:01]
  • What I learned about myself and my business when I did this same investing exercise. [15:29]

ContentGuide
Resources mentioned in this episode:

Where to find Jess:

DDA 92: 5 Steps to Creating Epic Content that Gets Noticed

Podcast SOLO-ep92

Listen on: iTunes l Stitcher

You already know that the content you’re putting out there has the power to drive both leads and sales in your business… but are you treating it that way? Unfortunately, many don’t. Fear not though, we can fix that

In this episode, you’ll learn the five steps you can begin implementing this week to create epic content that gets noticed by your ideal clients.

Episode highlights + takeaways:

  • How to create an endless stream of content ideas that align with both your strengths and what your ideal clients are looking for.
  • Why it’s important to stop falling into the “you HAVE to do this strategy for success” and instead, own your content style preference (e.g. video, blogging, podcasting, etc.)
  • How to define your personal timeline  and schedule for content creation – that focuses on consistency and value above all.
  • The two things I make sure to have on my content calendar each month in order to simplify my process.
  • The importance of sharing your content (yes, more more than once!) in order to drive more traffic.
  • How to re-purpose one piece of content multiple ways to extend the lifetime of its reach.

ContentGuide

Resources mentioned in this episode:

Where to find Jess: